Ring gauge: 40. Ring Gauge (Ø mm): 15,88. Length (mm): 102. Strength: MEDIUM. Format: PERLAS. Cohiba is the flagship brand of Habanos. It was created in 1966 for President Fidel Castro himself and was made at the then top secret, but now world famous, El Laguito factory. At first, it was only seen outside Cuba as gifts for heads of state and visiting diplomats.